Online shopping ads are promotional messages designed to attract potential customers to e-commerce platforms. These ads can appear in various formats, including:
Display Ads: Visual advertisements that show up on websites and apps.
Search Ads: Text-based ads that appear in search engine results.
Social Media Ads: Ads placed on platforms like Facebook, Instagram, and Pinterest.
The primary goal of online shopping ads is to drive traffic to e-commerce websites and encourage conversions.